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TAKING THE BULL OUT OF BANKING

Client:

BANK OF AMERICA

Year:

Iin 2008 Bank of America and Merrill Lynch merged to become a global financial powerhouse. It took 14 years and one question to find an expression to unite its 40,000 employees worldwide and take the bull out of banking. What would you like the power to do? Here's just a sprinkling of the work.

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